Most search engine users prefer clicking on organic links rather than paid sponsored links. In fact, a whopping 70 to 80 percent of search engine users spend time only clicking on organic links and rarely ever slick paid advertisements. Therefore, obtaining a competitive organic position is a goal that almost all website owners share in common. Website owners reselling SEO are taking advantage of the demands that online businesses create when it comes to generating traffic from major search engines. If you’re interested in reselling SEO services, there are a few requirements to be aware of that dictates the level of success resellers experience. For example, in order to be successful with reselling SEO, a website owner must first establish traffic to their sites. Ironically, the services that are promoted by Seo resellers are the same services resellers depend on. Choosing the right SEO reseller program is another major factor to pay attention to if you’re interested in reselling SEO. Search engine optimization is the most important factor for internet marketing. SEO leads generate about a 14.6 percent close rate on average. Outbound leads only generate a 1.7 percent close rate on average, proving how important search engine optimization really is. Another major factor to pay attention to is how the popularity of mobile devices, such as smart phones and tablet PCs, are changing the way website owners approach search engine optimization. Almost two thirds of smart phone owners use their device to shop online and make purchases. Increasing online sales is achieved by gaining visibility from people on all types of devices. Social media marketing is also growing in popularity as websites like Facebook are heavily being used for marketing purposes. It’s estimated that around 30 percent of business owners outsource a portion of their social media marketing, which is up from 28 percent in 2011.